Who It's For | CloudRealty
Who It's For

This isn't for everyone.
That's the point.

We partner with established operators who are serious about conversion - not anyone with a license and a dream.

You've built something real. You have production, you have agents, and you have lead flow - or the budget to start it. What you don't have is time to babysit every lead, train another ISA who'll quit in six months, or build systems from scratch.

We're not here to sell you software and wish you luck. We're here to operate alongside you - handling the conversion work so you can focus on what actually requires you.

The minimum: $300K+ trailing GCI. Not negotiable. If you're not there yet, this model won't work for either of us. Come back when you are - we'll be here.

But production alone doesn't make this a fit. We need operators who are ready to use the CRM, answer transfers, and report closings. If you want to pay someone and forget about it, we're not your people.

A quick gut check

Before you apply, here's how to know if this is worth your time.

Apply If
  • You have $300K+ in trailing 12-month GCI
  • You have active lead sources or ad budget ready
  • Your agents can answer warm transfers
  • You'll use one CRM as your system of record
  • You want a partner, not a vendor
  • You can handle honest feedback
Don't Apply If
  • You're under $300K GCI (no exceptions)
  • You have no lead flow and no budget to start
  • Your agents won't pick up the phone
  • You want to keep your own CRM and "sync later"
  • You're looking for guaranteed ROI in 90 days
  • You want to pay and disappear

Who tends to work well with us

These are the patterns we've seen succeed.

The Scaling Team Lead

Running 3-10 agents. Doing $400K-$1M. Knows they need systems but can't afford full-time ISA payroll.

The Boutique Brokerage

Has the brand and agents, but conversion is inconsistent. Knows leads are leaking. Wants accountability.

The Ad-Spend Operator

Already running $5K-$20K/month in ads. Getting leads. Not getting enough closings. Gap is in the middle.

The Expansion Play

Launching into a new market. Needs instant infrastructure - CRM, ISA coverage, systems - without building from scratch.

The Mega Team

10+ agents, $1M+ GCI. Has systems but they're held together with duct tape. Needs dedicated ISA capacity at scale.

The Turnaround

Had a down year. Knows the business is sound but execution slipped. Needs structure and accountability to get back on track.

Why we're selective

We only get paid when you close.

That means we're betting on you. If you can't execute - if your agents won't pick up transfers, if you won't use the CRM, if you won't report closings - we lose. We've learned the hard way that partner selection is everything.

We fix one constraint at a time.

Every operation has a bottleneck. Maybe it's speed-to-lead. Maybe it's follow-up. Maybe it's agent accountability. We identify yours first, then build around it. We don't try to fix everything at once - that's how partnerships fail.

The royalty isn't rent - it's earned.

That percentage covers ISA coverage, CRM management, coaching, and ongoing optimization. It's not a fee for access - it's the cost of having an operating team that's actively working your pipeline every day. If we're not adding value, we don't deserve the cut.

"3 closings in 6 months turned into 7 total. Those first three generated 4 referrals. The system compounds when you actually work it."

SR

Sara R.

Agent, eXp Realty

We'll decline your application if...

This saves us both time. No hard feelings.

You're under $300K trailing GCI

The economics don't work. Build more production first, then come back.

You have no lead flow and won't fund ads

We convert leads. We don't create something from nothing.

Your agents won't answer transfers

We can get them on the phone. We can't force your team to pick up.

You won't use our CRM

"I'll sync it later" means no visibility and no accountability. That's not a partnership.

You're allergic to feedback

Our coaching is direct. If that's uncomfortable, this won't work.

Think you're a fit?

Takes 2 minutes. We'll review and reach out within 1 business day to confirm.

Apply Now

No pitch. No pressure. Just clarity on whether this makes sense.