Pay-at-Close Conversion Partner

You don't have a lead problem. You have a conversion problem.

We work the leads you are already buying. Humans call in under 5 minutes, qualify, and live-transfer ready buyers. Royalty is paid from closed GCI. The CRM fee is a separate monthly line, on the pricing page.

Takes about 2 minutes to apply. We'll reach out within 1 business day.

The operating layer
Lead gen — yours. You fund it.
Response, qualification, nurture, live transfer — CloudRealty.
Appointment and close — your agents.

Illustrative. Not a client account.

$300K+ GCI·<5 min response·7-day coverage·Pay at close
The middle

Where the deal is actually won or lost

Lead to closing is a chain. Most of the work — and most of the leakage — sits between the ad and the agent.

your sourcesLead
›
Response
›
Conversation
›
Qualification
›
Nurture
›
CloudRealtyTransfer
›
your agentAgent
›
your agentAppointment
›
your agentContract
›
your agentClosing

Illustrative.

The leak

You can pay for the same opportunity twice

Once in the ad account. Again when the lead sits, gets a single attempt, and dies in a CRM nobody trusts. The shape below is structural. It is not a study.

Generated
Already paid for
First response
Slow, or nobody calls
Follow-up
One call and gone
CRM
Dead records, no status
Transfer
The agent doesn't pick up
The CloudRealty layer

Infrastructure between your ads and your agents

Not another dashboard to watch the pipeline stall. The work in the middle gets done, then the appointment lands with your team.

YoursLead generation

You fund the ads. Connected sources named on the site: Facebook / Meta, Google, Zillow, realtor.com.

CloudRealtyConversion layer

Call in under 5 minutes. Text. Qualify. Nurture. Live-transfer. CRM as the system of record. Coaching that enforces the standard.

YoursAgents and closings

Your agents answer the warm transfer within 2 hours during business hours, run the appointment, and close. You report the close within 7 days.

Human, AI, and your agents

People make the calls

AI nurture keeps unready leads moving. Humans qualify and transfer. Your agents close. Three different jobs.

01
AI nurture

People who are not ready stay in CRM nurture. AI does not make the sales call and is not presented as a person.

02
Human ISAs

People call in under 5 minutes, text, qualify on timeline, budget, pre-approval, and motivation, and live-transfer.

03
Your agents

The third layer is your team, not software. They answer the transfer, take the appointment, and close.

How it works

Five published steps

Clarity first. Closings follow.

01
Leads route to CRM

Leads enter the CRM within 1 hour of receipt. You fund the ads. CloudRealty sets up, manages, and handles inbound.

02
Respond under 5 minutes

Coverage is 8am–8pm local, 7 days a week. After-hours leads are contacted by 9am the next day.

03
Qualify and nurture

Timeline, budget, pre-approval, and motivation. If they are not ready, they are nurtured.

04
Live transfer

Warm handoff while the person is still on the phone. You answer within 2 hours during business hours.

05
Close and pay

You report the close within 7 days. Royalty on closed GCI, fixed CRM and transaction fees, and a referral fee only on deals CloudRealty originated.

Economics

Staff it, or install it

An in-house conversion desk is payroll, coverage, a CRM people actually use, and someone who does not quit in month four. CloudRealty prices the work from published rates.

Building it inside
  • ISA coverage across 8am–8pm, 7 days
  • Someone managing the ISAs when they turn over
  • A CRM the agents will use as the system of record
  • Follow-up that continues after the first missed call
  • The owner stops being the notification system
Published CloudRealty charges
  • Royalty on closed GCI, by volume
  • CRM fee per agent per month
  • $40 transaction fee on CORE closings; waived on SCALE
  • Cloud Deal referral only if CloudRealty ran the campaign
  • Setup fee published as $0

Hypothetical. It does not predict closings, and it does not claim a dollar amount you will save.

Scope

What this is, and what it is not

This is
  • Coaching that enforces standards
  • Done-for-you and done-with-you setup and management for Google, Meta, Zillow, and realtor.com
  • Humans working leads
  • A pay-at-close conversion partner
  • For operators running real volume
This is not
  • Brokerage recruiting or moving your license
  • An upfront vendor
  • A lead aggregator or ad vendor
  • A dashboard agency
  • For agents or teams under $300K GCI

We convert leads you're already buying. We don't sell you more. We guarantee process and effort — not outcomes.

In their words

What operators have published here

Quotes are verbatim. Numbers inside them belong to the speaker. Verified case studies are not published yet.

"Cloud Realty is a great referral company. They not only send leads, they are great Real estate trainers with the highest level training. I highly recommend them."

— Doug Harrington, ICON Agent, eXp Realty

"I've had 11 closings in the last 12 months. They keep my pipeline consistent. Love the Live Call Transfers."

— Joshua Wheelock, Team Leader, AL

"Started with 120 agents. Within 24 months, we grew to just over 200. The coaching and accountability made the difference."

— Russ Colliau, Team Leader, eXp Realty
Pricing

Paid from closed GCI

CORE and SCALE. Royalty, CRM, transaction, and Cloud Deal fees are separate lines. Read the full table before you apply.

CORE
  • Royalty on closed GCI, by volume
  • CRM fee per agent per month
  • $40 transaction fee on closings
  • Cloud Deal referral only if CloudRealty ran the campaign
  • Setup fee: $0
SCALE
  • Royalty on closed GCI, by volume
  • CRM fee per agent per month
  • Transaction fee waived on SCALE
  • Cloud Deal referral only if CloudRealty ran the campaign
  • Setup fee: $0
Qualification

We are not for every team

Apply if
  • $300K+ trailing 12-month GCI
  • Active lead sources or an ad budget
  • Agents who can answer warm transfers
  • Willingness to use one CRM as the system of record
  • Want a partner
  • Can handle honest feedback
Do not apply if
  • Under $300K trailing GCI — not negotiable, no exceptions
  • No lead flow and no budget
  • Agents will not pick up
  • Want to keep your own CRM and “sync later”
  • Looking for guaranteed ROI in 90 days
  • Want to pay and disappear
Coaching

A weekly operating rhythm

Weekly Accountability Calls
Call Reviews & Role-Play
Script & Process Optimization
Agent Accountability Systems

Clarity first. Closings follow. Coaching is there to remove the bottleneck in leadership, then the humans call.

Accountability

The standard is written down

First call attempt
Within 5 minutes during coverage hours
Coverage
8am–8pm local, 7 days/week. After-hours leads by 9am the next day.
Status updates
Within 24 hours of every contact attempt
Performance reports
Monthly
Lead ingestion
Within 1 hour of generation from connected sources
Warm transfers
Live, while still on the phone with the ISA
Sean Redinger
Sean Redinger
Founder
Chris Abazis, Director of Coaching
Chris Abazis
Director of Coaching
Jake Howard, Partner
Jake Howard
Partner

If the middle of the funnel is the problem, apply.

We work your leads. You close more deals. We get paid when you do. Minimum published production is $300K trailing GCI.