Pricing | CloudRealty
Pricing

We get paid when you close.
Here's exactly how.

No hidden fees. No surprises. Every number published.

The Model

CloudRealty pricing has three parts. Each one is tied to outcomes - we only earn when you close.

1

Royalty

A percentage of all closed GCI. Rate based on your production volume - higher volume means lower rate.

2

Fixed Fees

Predictable costs: CRM access per agent, plus a transaction fee per closed deal (CORE only).

3

Cloud Deal Referral

Only on deals we originate - where we ran the campaign that generated the lead, not just worked it.

No monthly retainers. No setup fees. No minimums. You pay when deals close.

Two Packages

Choose the level that matches your operation.

CORE

For teams with $300K-$999K trailing GCI

What's Included

  • Coaching that enforces standards
  • ISA coverage 7 days/week
  • CRM + AI nurture sequences
  • Pipeline reporting
  • Ongoing optimization

Pricing

Royalty 6-12% of closed GCI
CRM Fee $40/agent/month
Transaction Fee $40/closed deal
Cloud Deal Fee 25% (if we originate)
Apply for CORE
For Larger Teams SCALE

For 10+ agents or $1M+ trailing GCI

Everything in CORE, plus

  • 1:1 coaching with accountability reviews
  • Priority / dedicated ISA capacity
  • Quarterly business reviews
  • Custom campaigns
  • Escalation support

Pricing

Royalty 5%, capped at $5K/agent/yr
CRM Fee $8/agent/month
Cloud Deal Fee 20% (if we originate)
Contract Term 24-36 months
Contact for SCALE

CORE Royalty Rates

Based on your trailing 12-month GCI. Rate locks for 6 months, then may adjust quarterly.

Trailing GCI Royalty Rate
$300K - $399K 12%
$400K - $599K 10%
$600K - $999K 8%
$1M+ 6% (or SCALE)

Higher volume unlocks lower rates. We're incentivized to help you grow.

Fixed Fees

Predictable. Transparent. SCALE partners get reduced rates.

CRM Access

$40 (CORE) / $8 (SCALE)

Per agent per month. Covers CRM, automations, AI nurture, and reporting. SCALE partners get 80% off.

Transaction Fee

$40/closed deal (CORE only)

Flat fee per closed transaction. Covers processing, reconciliation, and support. Waived for SCALE partners.

Cloud Deal Referral

25% (CORE) / 20% (SCALE)

Only on deals where we ran the campaign that generated the lead. Most deals are not Cloud Deals.

Setup Fee

$0

No onboarding fees. No integration costs. We set up your system at no charge.

"Started with 120 agents. Within 24 months, we grew to just over 200. The coaching and accountability made the difference."

RC

Russ C.

Team Leader, eXp Realty

Pricing FAQ

$300K+ trailing GCI. We also require active lead flow (or budget to start), agents available for transfers, and willingness to use the CRM as your system of record.
At closing. You report closed deals within 7 days. Payment is due within 14 days of closing. We don't bill in advance or hold retainers.
Your rate locks for the first 6 months. After that, it may adjust quarterly based on actual trailing GCI. If you grow, your rate goes down. If volume drops, your rate remains unchanged. This is a partnership. We're not going to put you out of business because you had a slow quarter.
A deal where we originated the lead - meaning we ran the ad campaign that generated it. If you're bringing your own leads, you pay royalty + fixed fees only. 30% to 50% of transactions are Cloud Deals after 12-18 months.
Standard termination terms apply. We don't trap you - but we're building for operators who are serious about long-term growth, not short-term experiments.

Ready to see if you qualify?

We'll walk you through the model, confirm fit, and answer questions. No pitch. No pressure.

Apply Now